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Why Branding is so important and what are the benefits?

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What is in this Course?

25 branding strategies and not a single sentence of fluff

Step by step instructions

A lively and personal style of teaching

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No prior expertise is required whatsoever

All the strategies are simple and are very well explained (step-by-step) in plain English. Also you’ll find links to valuable external resources, wherever needed. And if you properly follow along all the strategies and implement them, I guarantee that you’re going to establish expertise and authority in your niche in just 6 weeks.

• Sales Rank: #527271 in eBooks
• Published on: 2015-11-08
• Released on: 2015-11-08
• Format: Kindle eBook

Most helpful customer reviews

0 of 0 people found the following review helpful.
An excellent book for people who are just starting their own ...
By Angelina Lisitskaya
An excellent book for people who are just starting their own business. Even if you have never experienced branding, this book will help you understand the basics of it, as well as teach the key steps of a successful branding. An excellent guide, which should be in the library of a novice businessman.

0 of 0 people found the following review helpful.
Three Stars
By Zavrazhnov Dmitry
Nothing special.

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[Y329.Ebook] Download PDF Testing Made Easy: - An Evolution of Testing, by Mr L. SowmyaNarayanan

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• Sales Rank: #9686005 in Books
• Published on: 2014-07-31
• Original language: English
• Number of items: 1
• Dimensions: 9.00" h x .16" w x 6.00" l, .31 pounds
• Binding: Paperback
• 68 pages

About the Author
L.Sowmya Narayanan is a IT Professional with 15 + years of experience in Software Testing. He was instrumental in the implementation of S/W Testing Process & Templates in various companies. He has travelled to the Silicon Valley & Europe towards professional engagement. As an entrepreneur, He runs successful Software Company called ‘Testing MindZ’. As a Business Builder, L.Sowmya Narayanan plays a key role in TMZ’s Organization Vision, & Growth. He has been an inspiration to many of colleagues & friends. He virtually reached millions through his blog which comprises of information on Software Testing. This blog is exclusively dedicated to software testing. You can reach the blog at: http://sowmyan-testinguniverse.blogspot.com

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[N397.Ebook] Download PDF Catflexing: The Catlover's Guide to Weight Training, Aerobics and Stretching, by Stephanie Jackson

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• Sales Rank: #336088 in Books
• Brand: Brand: Ten Speed Press
• Published on: 1997-08-01
• Released on: 1997-08-01
• Original language: English
• Number of items: 1
• Dimensions: .33" h x 8.50" w x 8.86" l,
• Binding: Paperback
• 112 pages

Features

• Used Book in Good Condition

Most helpful customer reviews

33 of 33 people found the following review helpful.
inspired
By coops
I have for some time wondered how to combine my two main interests in life, exercise and cats. This book has opened my eyes to a world of possibilities. I can just tell my cat loves it too from his shrieks of delight and good-natured clawing of my hands and face as I attempt to bicep curl him. This has inspired me to follow my own dream of teaching yoga to hippos, and writing a book of my experiences.

0 of 0 people found the following review helpful.
Five Stars
By Kristi
I work out with my cat every day now. She's dead, but that doesn't really matter... does it?

5 of 5 people found the following review helpful.
Puurrrrfect for people who workout with their cat!
By Powder Hound
You may need to slowly fatten your cat up as you get stronger with these workouts to add some resistance, or get another cat for more of a dumbbell work out, and if the worst happens there is always the "Dead Cat Lift"...

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[B262.Ebook] Download Creative Physics Problems: Mechanics (Volume 1), by Chris McMullen

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Originally designed as a paperback book (ISBN 1442188219), it's now available as an e-book in print replica format. Use pinch-and-zoom for a better view.

This is book is a collection of creative physics problems. No examples or solutions are provided, as this volume of physics problems is intended to be used in conjunction with a textbook. Like textbook problems, answers to selected questions are provided. This can be useful for (i) teachers who are looking for engaging problems to assign or use as examples and (ii) diligent self-learners who are willing to work for the answer and possibly rework the problem a few times (which can be a rewarding strategy in the long run, but does not suit many of today’s students who want the information simply injected into their brains).

These imaginative problems are designed to: engage the interest of students in this difficult subject, add a little zest to abstract concepts like angular momentum, and challenge students to apply the concepts to involved problems. This includes many instructive problems that force students to think through key concepts (like collisions where students calculate the lost mechanical energy), problems with conceptual questions (e.g. why a ball actually rolls farther up an incline in the presence of friction than it does sliding without friction), and review problems grouped by a theme (such as one about a chimp who stole physics à la the Grinch). Involved problems are included to build fluency in the major problem-solving strategies, like combining conservation of energy and momentum. Many problems are broken down into parts to help guide students along – that is, you can check your answer to part (a) before moving onto part (b).

• Sales Rank: #413531 in eBooks
• Published on: 2015-10-23
• Released on: 2015-10-23
• Format: Kindle eBook

From the Author
WHAT STUDENTS LIKE
Many students say that they enjoy the monkey-based problems and the imagination displayed in these problem sets. A few even admitted to laughing out loud while reading them. Groups of students have been known to get together just to read the problems late at night. Independent students appreciate the challenge of the harder problems to make you think, and the convenience of the answer to many problems at the back of the book. Some high school students in AP physics found these problems to provide helpful practice.

More math and science books by Chris McMullen, Ph.D.

Physics:

• Essential Calculus-based Physics Study Guide Workbook
• Essential Trig-based Physics Study Guide Workbook
• An Advanced Introduction to Calculus-Based Physics
• A Guide to Thermal Physics
• Creative Physics Problems, Volume 1
• Creative Physics Problems, Volume 2

Math workbooks:

• The Improve Your Math Fluency series of math workbooks offers practice with essential math skills in arithmetic, fractions, decimals, percents, algebra, and trigonometry.

Popular science:

• An Introduction to Basic Astronomy Concepts.
• Understand Basic Chemistry Concepts.

The fourth dimension:

• A Visual Guide to Extra Dimensions, Volume 1.
• A Visual Guide to Extra Dimensions, Volume 2.
• A Visual Introduction to the Fourth Dimension.
• Full-Color Illustrations of the Fourth Dimension, Volume 1.
• Full-Color Illustrations of the Fourth Dimension, Volume 2.

About the Author
Chris McMullen is a physics instructor at Northwestern State University of Louisiana. He earned his Ph.D. in phenomenological high-energy physics (particle physics) from Oklahoma State University in 2002. Originally from California, he earned his Master's degree from California State University, Northridge, where his thesis was in the field of electron spin resonance. He has published several papers on the prospects for discovering large superstring-inspired extra dimensions at the Large Hadron Collider. The author has been making creative homework, quiz, and exam problems to engage and challenge physics students for several years, which have been compiled together in these volumes.

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2 of 2 people found the following review helpful.
An excellent collection of physics problems
By Nomad
As a high school physics teacher I am always on the lookout for new physics problems to give my students. Chris McMullen's collection of problems is an excellent resource. The problem's in McMullen's book differ from a traditional physics textbook's problems in that they are indeed creatively presented. Most physics textbooks have very dry problems. McMullen's problems are presented with a bit of humor. Almost all of the problems revolve around monkeys, chimps, apes, or related primates participating in physics shenanigans. There are monkey olympics, sumo wrestling orangutans, a physics grinch, and Dr. Seuss analogies. All-in-all a superb collection or problems for a high school physics teacher.

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• Published on: 1709
• Binding: Hardcover

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Instead of asking the usual questions about Japanese aid ― Why is Japanese aid so different from that of other donors? Is Japanese aid effective? ― this collection takes it as axiomatic that Japanese aid actors are now working in a contentious environment affected by changing global norms of aid.

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• Sales Rank: #4178276 in Books
• Published on: 2012-01-21
• Original language: English
• Dimensions: 9.25" h x 6.00" w x .50" l, .96 pounds
• Binding: Paperback
• 328 pages

Review
"...this volume makes an important contribution by focusing on several areas in which literary fiction and narrative remain of vital contemporary philosophical interest." -- Notre Dame Philosophical Reviews

About the Author

David Leheny is the Henry Wendt III '55 Professor of East Asian Studies at Princeton University.

Kay Warren is the Charles B. Tillinghast Jr. '32 Professor of International Studies and professor of anthropology at Brown University.

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• Sales Rank: #319741 in Books
• Brand: Brand: Jeffrey Lant Assocs
• Published on: 1992-08
• Original language: English
• Number of items: 1
• Dimensions: 9.25" h x 6.25" w x 1.00" l,
• Binding: Paperback
• 480 pages

Features

• Used Book in Good Condition

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1 of 1 people found the following review helpful.
A great deal of value here
By Loren Woirhaye
Dr. Lant really knows his marketing stuff. He delivers
a great deal of value and detailed information. If
you are accustomed to reading other "self help" or
"get rich" writers you may be unprepared fro the
onslaught of specific advice Lant gives in Cash Copy.

If you only read one copywriting book this one is a
good choice. Of course no book covers all the bases,
but Cash Copy is thorough enough and contemporary enough
that you'll be able to see how to apply the information

OF COURSE you should read old books like Scientific
Advertising - but it's about 100 years old and you
may find the principles timeless but be unsure of
how to apply them to business today.

We are in an age of information overload. I think Lant
foresaw this coming when he wrote Cash Copy. The
stuff in here will help you craft messages which:

a) aren't "just plain dumb" marketing
b) cut through the clutter and make your reader take
notice... if she has a need.

This is a first rate book on not only how to write copy
but how to craft a relentless advertising strategy.

If you pick up some of Lant's other books you will see
quite a lot of redundant writing... many of them seem to
cover some of the same territory. That's common with
business and personal development books - most writers
cover the same ideas from different perspectives and
collect a new paycheck for the same thinking every couple
of years. It's a smart way to do the writing business,
but if you are a reader you should know that's the game.

I'm not saying that repetition is a bad thing. Great
business writers help us see how to apply the fundamentals
to getting great results out of any situation.

Cash Copy is truly a "desert island" book on copy.

This book was a big, big influence on Brian Keith Voiles
Advertising Magic course, also very good.

8 of 11 people found the following review helpful.
Dr. Lant needs to reread his "Egregious Error #9"
By stellabella71
In case you're wondering which error that is, it's "You Write in Jargon That Makes It Difficult For Your Prospect To Understand You." I just received this book a week ago and have found myself slogging through text that makes Jane Austin look like an easy read. I honestly think Dr. Lant sat down with a thesaurus in hand when he hand typed this out (I say hand typed since he obviously didn't use a spell check function. I have already found several spelling errors.) When was the last time you used the words foibles, smite, grievously, and insofar in a paragraph. I was an English major and have always prided myself in my substantial vocabulary. But now I'm a business owner that doesn't have time to search my dictionary for words like remunerate or stopgap. Also be prepared for longwinded paragraphs that are riddled with commas. I keep wanting to yell, "Get to the point already!" Dr. Lant obviously is a wealth of knowledge when it comes to writing cash copy, I have learned quite a bit in the few chapters I have read. But does it have to be this painful? I'm wondering if he has a shorter version with more bullet points and less gibberish.

1 of 1 people found the following review helpful.
Valuable book of proven techniques to improve your marketing materials
By Mike Hayden
After you read this book, you'll never see advertising the same way again!

Especially, your own. (The downside is I have a LOT of rewriting to do --

the upside is I look forward to higher responses, lower marketing costs, and

better service to my clients).

Jeffrey Lant emphasizes the need for client-centered marketing materials

that elicit a response NOW! Essential key ideas are repeated in many examples

to make sure you remember -- and apply. A great how-to reference that I will

keep on my desk.

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